The Company
We are a leading boutique marketing and public relations firm that focuses on the strategic development of brands. Whether you are a media and entertainment property, beauty, fashion, spirits brand or captain of industry, we work with you one-on-one to formulate innovative and effective campaigns that offer access to diverse media and influencers, creating a direct connection between your brand and your audience.
With offices in New York and Los Angeles, our deep and devoted team of public relations and marketing professionals come with unparalleled connections and years of proven results.
FGPR builds brands. Whether it’s from the ground up or working to strengthen and hone your image, our work will demonstrate a maximum return on your investment.
Unlike other firms, we don’t box ourselves into one category as we believe that our diverse contacts benefit you through cross promotional opportunities. Even greater than that, our ability to find creative storylines above and beyond the obvious generates buzz in every possible segment of your public audience.
Our experience is vast with experts in all of the following categories:
- Film & Television
- Media Properties
- Retail
- Fashion
- Health & Beauty
- Spirits
- Hospitality (Restaurants, Bars & Hotels)
- Real Estate
- Philanthropic and Non-Profit
We build, capture and enhance your brand through:
- Influencer Campaigns
- Editorial Media Placement
- Online PR & Marketing
- Event Production
- Issue Management & Crisis Communications
MICHELLE FOX, PARTNER
Michelle Fox, Partner, Fox Greenberg Public Relations (FGPR) has well over a decade of experience in food, entertainment, lifestyle and hospitality public relations. With FGPR she helped carve out a boutique lifestyle agency with a strong food, beverage and hospitality practice. Under her leadership, FGPR has launched some of the most exciting and successful public relations campaigns for Hpnotiq, Aspen and Amalia Restaurants, among many others.
Before forming FGPR, Michelle worked for the most prominent agencies in the country including Dan Klores Communications and Rogers & Cowan. Additionally as a director at KB Network News, Michelle spearheaded launches for New York’s most talked about restaurants such as Tao, Manray and Lotus and is well known for her incredible events experience which comes from working such high profile events as the Grammy’s, CFDA awards, VH1 Vogue Fashion Awards, GQ Men of the Year Awards and various high profile movie premieres.
Fox began her career at Atlantic Records where she helped launch superstars such as Kid Rock, Sugar Ray, Matchbox 20, and Collective Soul.
SARAH GREENBERG MAKURATH, PARTNER
With over a decade of public relations and marketing experience, Sarah Greenberg Makurath, Partner, Fox Greenberg Public Relations (FGPR), brings an unparalleled
mix of solid business, marketing and media experience to each and every FGPR account she oversees. Her highly strategic approach to FGPR’s roster of clients has resulted in a stellar media placement portfolio for private sector clients that would make even the largest of the Fortune 500 companies envious. Based in Los Angeles, she travels frequently to oversee accounts all over the United States in the media, fashion, beauty, entertainment and non-profit sector.
Prior to forming FGPR, she honed her skills at Dan Klores Communications where she oversaw and implemented various campaigns from opening nine W Hotels around the world to publicizing Redbook, Marie Claire, Esquire and various other media properties as well as launching the successful CLEAN and Jessica Simpson’s Dessert perfume campaigns. She began her career at Fairchild Publications where she launched JANE Magazine and worked on W, Women’s Wear Daily and Los Angeles Magazine.
